The carbonated drinks by Coca-Cola and Pepsi have often been pointed out for their ill-effects on the health due to the presence of sugar, fat and other unhealthy elements in it. But this time ...

The "Pepsi Challenge" was a legendary marketing promotion in which regular people blind taste test one cup filled with Pepsi and another with Coca Cola. Upon tasting the colas, drinkers are asked ...

Yoffie, David B., and Sharon Foley. "Cola Wars Continue: Coke vs. Pepsi in the 1990s." Harvard Business School Case 794-055, March 1994. (Revised March 2000.) ...

Some analysts believe that Pepsi has a shot at surpassing Coca-Cola soon, but not by selling more soda. Pepsi also has a broad lineup of snack brands like Doritos, Cheetos, and Lay's Potato Chips.

After its cola dropped to No. 3, PepsiCo is trying to win back soda drinkers; ‘maybe we lost the focus’ The job of rescuing Pepsi-Cola starts very early in the morning for Ram Krishnan.

However, many remain in various capacities, including Coca-Cola and Pepsi, according to Bloomberg. After Vladimir Putin's ...

Online there is a running joke that “Pepsi has always been better” due to Coca-Cola’s antics. Time will only tell what impacts this might have on the company’s profits and brand reputation.

Rather than offering drinks like Coca-Cola, Sprite, Vitamin Water and Dasani, locations will have Pepsi, Mountain Dew, Gatorade and Aquafina. Subway signed a 15-year deal with Coca-Cola back in ...

According to observers, the deal indicates Reliance’s pan-India ambitions since until last year, Campa Cola was available only in select markets. Last week, when Pepsi took a swipe at Coca-Cola ...