But you might well yawn when you hear about the next frontier in extreme early-rising: When it comes to viral morning ...

accompanied by text that just reads “The morning routine,” depicts Hall in a frankly ridiculous set of circumstances. The first frame features Hall—rubbing his hands together, sans shirt ...

The sports icon gave followers a glimpse into her “not your average morning beauty routine” on the short-form video platform ... Williams, 43, stood in front of a mirror in a pink bonnet, a pink shirt ...

Long after we watched Patrick Bateman wake up to apply his expensive skincare lotions and do a thousand stomach crunches in American Psycho, the earnestly aspirational “morning routine” video ...