delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer. Christian Shea is a principal at P4MV (www.p4mv.com) ...

The Egyptian Agricultural Genetic Engineering Research Institute's previous successes in agricultural biotechnology are providing the country with a platform for possibly developing a plant-made ...

Unlike short-term debt, direct investments in a country are immediately repriced in the event of a crisis. A comprehensive study by Bosworth and Collins (1999) provides evidence on the effect of ...

The international business manager must be aware of the existence of a Local Content Law (LI 2204) which mandates the sourcing of some materials locally for some particular businesses especially in ...

Level of Tax Revenue What level of public spending is desirable for a developing country at a given level of national income? Should the government spend one-tenth of national income? A third? Half?

Product marketing continues to emerge as a critical ... Increased Revenue: Drive revenue growth and increase market share by developing and executing successful go-to-market strategies.

Investopedia / Daniel Fishel A marketing strategy is a business's plan of action designed to increase the number of customers and sell more products or services. A marketing strategy refers to a ...