It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

Use these ChatGPT prompts to find your marketing sweet spot then double down for maximum impact. Your best results are a few ...

By mastering the newest strategies in ABM, marketing leaders can redefine how they connect with their most valuable clients.

In a conversation with, Paramjeet Mehta, Marketing Head – Consumer PC & Gaming, Systems Group, ASUS India, discusses the ...

LinkedIn report highlights five key trends reshaping B2B marketing, emphasizing revenue metrics, AI attribution, and ...

Marketers from PwC and Tesco discuss AAR research that finds only 51% of CMOs believe their current marketing operations ...

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Google is highlighting an array of small businesses that are benefitting from its AI models during one of the most televised ...

Move over, "disruptors." Everyone wants to be seen as "high agency" now.

She also was a Rose Hill Society undergraduate ambassador, a Gabelli School of Business freshman advising mentor, a Fordham ...

An Oxford-based professional business network has launched a new ownership and leadership team to drive its continued strategic growth.

Higros is revolutionizing the marketing and growth services for consumer-facing brands in India by operating as growth mercenaries, taking full ownership of scaling consumer-facing brands efficiently.