M+C Saatchi rebrands with ‘Cultural Power’, a framework designed to help brands harness cultural forces to drive demand and brand growth.

Following the launch of Cultural Power in December to the UK and Australian markets, the newly branded M+C Saatchi Group is ...

As Cultural Power takes centre stage as M+C Saatchi Group launches new AI-powered diagnostic tool and bold new brand identity ...

they care about who you are. By building our brands from the inside out, we can connect with our values, goals, and customers even more. A brand (as many of us know) is more than just a mission ...

Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world ...

The sportswear company will increase marketing investments by 40% in support of “Go Wild,” a campaign that reworks Afroman’s “Because I Got High.” ...

MLB, Topps and Nike have partnered to recognize baseball's elite performers from last season with custom gold-embellished MLB logos on their jerseys that will then be used to create trading cards.

"Nathan Caine can't feel pain." ...

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Round up, just below, or precise amount? Choosing the final price of a product may be just a cultural thing Researchers established a link between cultural dimensions and prevalence of round, just ...