Earnhardt used the No. 8 on the side of his car the first eight full seasons of his NASCAR Cup Series career. He won a ...

Jackson previously registered the trademark "ERA 8 by Lamar Jackson," and two variations ... consumers could erroneously buy an Earnhardt shirt when they meant to purchase a Jackson shirt.

Two years ago, Lamar Jackson signed a five-year, $260 million extension with the Baltimore Ravens, making him the highest-paid player in NFL history at the time. In the past, that likely would've ...

Since then, Junior has run the #8 car in a race for the CARS Tour, a late model short track series in which Dale Jr. is a ...

Dale Earnhardt Jr. and Lamar Jackson have found themselves in a peculiar legal battle. Dale Jr., of course, became one of the faces of NASCAR while driving the No. 8 car. Jackson has worn that ...

He filed the application last December. But Jackson argues that Earnhardt's application conflicts with his own trademarks. In a notice of oposition, Jackson says that he is widely associated with ...

Baltimore Ravens star Lamar Jackson is going on the offensive in the legal world, and his action is sparking a major backlash among sports fans. The Ravens quarterback has trademarked phrases ...

NASCAR legend Dale Earnhardt Jr. and Baltimore Ravens quarterback Lamar Jackson would not seem to have very much in common at first glance, except for the number 8 that both displayed throughout ...

Baltimore Ravens quarterback Lamar Jackson and NASCAR team owner Dale Earnhardt Jr. are in a legal dispute over the use of the number "8" on merchandise. Jackson trademarked "Era 8" after entering ...