Smart packaging helps its targeted consumers feel an emotional attachment to a brand. One-third of consumer decision-making is based on packaging, according to research cited by The Paper Worker in ...

My Lead in 3D framework helps leaders reach Me, We, and World goals. We make 35,000 decisions every day (on average). That is a huge number of choices to make, and of course, they range from micro ...

Athletes are aware that the food choices they make can have profound effects on all of these aspects of their sporting life, but most ...

Older patients or non-native speakers in particular find it difficult to understand the proposed forms of treatment and make informed decisions. In order to improve communication between doctors ...

In order to improve communication between doctors and patients, researchers have now developed visual aids to help patients understand treatment plans. Thanks to numerous research projects ...

Make physical activity a part of daily life during all stages of life. That is the clear message from the World Health Organisation in this infographic. Regular physical activity is a fundamental ...

Older patients or non-native speakers in particular find it difficult to understand the proposed forms of treatment and make informed decisions. In order to improve communication between doctors ...