Williams Arena has been the home of Gophers basketball for almost 100 years. Soon, “The Barn" could get a new name.

It's unclear why Minnesota hasn't publicly sought a naming rights sponsor for Williams Arena in the past, but it's similar to ...

A naming-rights deal would help shrink the financial gap, but not bridge it by itself. For example, 3M, the Fortune 500 giant ...

The University of Minnesota has hired a search firm to help them find a naming rights sponsor for Williams Arena.

The University of Minnesota is exploring a naming rights deal for historic Williams Arena. It would join the hockey and ...

Two developments this week signal that Williams Arena, which opened in 1928, will be the home of Gophers basketball for many ...

Should the Gophers build a new arena ... opportunities to have a naming sponsor for Williams Arena would provide the school and basketball programs with another revenue source.

The school announced Thursday it will explore selling naming rights to Williams Arena, the nearly century-old facility that ...

From left, the Gophers' John Thomas, Bobby Jackson and Sam Jacobson practice on the eve of their first Final Four appearance. As college sports no longer operate under the guise of amateurism, the ...

Gophers Athletics announced Thursday they're seeking to explore a name partner for Williams Arena. The Barn has been the home of Minnesota basketball since 1928. The Gophers already have name ...

The University of Minnesota Department of Athletics announced today that it has partnered with Independent Sports & ...