By Kristine Pascual, Feb. 4, 2025 Nearing the end of the presidential election, President Donald Trump saw TikTok as an opportunity to brainwash a key demographic he had previously alienated: Gen Z.
This installment of Ad Age’s “Creativity Top 5” series looks at the best TikTok videos posted by brands over the past few weeks, which were certainly a chaotic time on the platform.
Naturally, the video sparked a flurry of similar TikToks urging others to jump in the shower before starting the day. However, the suggestion didn’t sit well with everyone. Some users defended their ...
Traditional wisdom says that younger investors can afford to take on more risk with their portfolios because they have more years ahead of them to persevere through volatile market swings and ...
COTU Secretary-General Francis Atwoli has taken issue with former President Uhuru Kenyatta's recent remarks urging young Kenyans, particularly those from Gen Z, to stand up for their rights and ...