Some 60.5% of marketers say their organisation has an effectiveness skills gap - the biggest marketing skills gap cited by ...

Making efforts to achieve quantified targets is the zeitgeist of today's world. Our obsession with metrics, targets and standardised indicators creates an illusion of progress. The same mentality has ...

A major international study has provided the most comprehensive evidence to date on treatments for neuropathic pain—defined ...

The potential termination of the IRS Direct File program by the Trump administration has sparked significant debate. This ...

Nerve or neuropathic pain has long been a tricky condition to treat effectively. However, a new study has comprehensively ...

In April 1955, the National Guard’s 400,000-strong force responded to an unprecedented activation exercise. Operation ...

Not everything that’s efficient is effective. And yet, much of today’s marketing acts like the two are synonymous.We’re ...

Seniors with cancer respond just as well as younger patients to immune checkpoint inhibitors -- drugs that take the brakes ...

A large-scale study involving Estonian scientists suggests that the benefits of weight-loss surgery may be partly determined ...