Knowing what factors influence women as they buy skincare products is crucial for cosmetics brands to understand the consumer journey and mindset. Microsoft Advertising's Linda Liberg unveils new ...

As brands navigate an increasingly fragmented and multi-path consumer journey, the summit will unveil strategies to stay future-ready through innovation, technology, and storytelling. Co-presented ...

The company has launched Cuppa Oats to cater to consumer demand for convenient products. “We are market leaders in oats and have been on this journey since 2012. Convenience is what the ...