Jason O’Bryan, Robb Report‘s cocktail correspondent ... his opinion changed as a result of this blind tasting—which is, of course, why you do blind tastings.

Why it matters: As evidenced by the revealed preference of some celebrated economists and others, blind tasting can, in the right circumstances, provide long-term benefits that dwarf any short ...

The act of tasting without knowing certain information about the wine. There are two main types of bling tasting: single blind and double blind. Single blind is how editors at Wine Spectator conduct ...