Coca-Cola's Q4 exceeded expectations amid strong "fundamentals" despite currency headwinds and a market share grab from its ...

We All Scream for Orange Cream,” in support of its new Orange Cream flavor, per details shared with Marketing Dive. A 30-second spot, set to Mariah Carey’s “Fantasy,” shows an entire neighborhood ...

The Coca-Cola Company will pursue expanded profit margins by reaping the rewards of its marketing transformation programme, not cutting budgets, its CEO says.

Led by agency Majority, the “Westside’s Finest” campaign captures how the marketer’s portfolio and the world have evolved ...

Fifty years since it first brandished the blindfold, PepsiCo is reviving the Pepsi Challenge, a taste test pitting the cola ...

We’ve seen some unforgettable Super Bowl ads over the years but Ridley Scott’s iconic commercial was a gamechanger.

Super Bowl ad takes aim at AI Coca-Cola has released its much-anticipated 2025 Super Bowl ad, which takes aim at the rise of AI.

Q4 2024 Earnings Conference Call February 11, 2025 8:30 PM ETCompany ParticipantsRobin Halpern - VP, Head of IRJames ...

Atlanta-based Coca-Cola said new tariffs on aluminum announced by the Trump administration will increase the cost of cans for its business of selling beverages in the U.S., but CEO James Quincey said ...

Coca-Cola Co. (KO) on Tuesday reported ...

Furious consumers are pouring Coca-Cola bottles onto the streets as mass boycotts against the brand escalate. Already under ...