The Google Mobile Ads SDK is the latest generation in Google mobile advertising featuring refined ad formats and streamlined APIs for access to mobile ad networks and advertising solutions. The SDK ...
Media planning and buying was handled by IPG's Mediahub. The campaign builds on the brand’s Christmas ad “Where's Wally”, which also promoted thoughtful gifts that are more than a transaction, earning ...
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YouTube is cracking down on ad blockers, but don't pull your hair out when commercials interrupt your videos. There are ways to jump right to the content you want. I've been writing about ...
Search Engine Land » PPC » How to expand from Meta Ads into Google Ads Chat with SearchBot Please note that your conversations will be recorded. Brands that have built success on Meta’s ad ...
Who hasn’t moaned about the ubiquitous “See it. Say it. Sorted.” line that blares out on repeat every time you take a train or tube? Even AML, the agency responsible for the phrase, leans into it as ...
BRIT nominee Lola Young has seen her music go viral in recent months – but her success didn’t just come overnight. Having grown up in South London, a place she still calls home, Lola was ...
No contest this week, KFC’s latest ‘Cult’ is a notable new entry to a campaign that’s trying (and very likely succeeding) in turning a boring old fried chicken brand into a modern day icon. Emma Hall ...
Elon Musk is emerging as a new star in Democratic ads and fundraising appeals, as politicians from Virginia to Wisconsin try to seize on the tech billionaire’s role in slashing the federal ...
Lion King Ooshie fever has well and truly swept across Australia. Shoppers have been furiously spending and collecting the collectables in a bid to complete their set. Facebook fan pages and online ...