The patient segmentation model discussed here divides the patient population into four behavioural groups: patients that are looking for change in their health and are either coping or not coping ...

This not only respects customer preferences but also creates a more positive brand image in the eyes of consumers. Customer segmentation is a transformative strategy in behavioural marketing, allowing ...

Email marketing isn’t going anywhere anytime soon, and learning how to work with it rather than against it is the key to ...

Thanks to its capacity to detect patterns and stay consistent, machine learning is a great tool for CNS behaviour studies.

Traditional approaches to HCP segmentation are no longer sufficient. The challenge now is to maintain personalization at ...

Definition: Customer lifestyle segmentation is a practice which involves dividing the information of each and every customer into small sub-groups. These sub-groups are made from the data pertaining ...

Omni Online Strategies, a leader in cold email marketing, introduces its latest data-driven B2B outreach solutions for 2025.

A brand is no longer defined by what we tell the consumer but by what consumers tell one another - Scott Cook. Marketers must ...

Feb. 19, 2025 — Researchers find large language models process diverse types of data, like different languages, audio inputs, images, etc., similarly to how humans ... Adults Can Learn Absolute ...

explore effective methods for evaluating customer behavior and preferences in 2025, leveraging the latest tools and ...