A new trend is taking over TikTok and Instagram called the AI Barbie box challenge, where people are turning themselves into action figures – and it’s so easy to do! It uses the artificial ...

Barbie’s online and her data is in the cloud. Mattel’s partnership with Google Cloud is resulting in data-driven product innovation, insight, and personalized engagement with its fanbase, the ...

On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron James Family Foundation to give the four-time NBA champion his own toy model. James is the first athlete to ...

From left: 'Jurassic World: Rebirth,' 'Superman,' 'Avatar: Fire and Ash' and 'Mission: Impossible - The Final Reckoning' Universal; DC; Lightstorm; Paramount On the heels of a packed holiday box ...

Few social figures in 2023 have reached the heights of Barbie and Taylor Swift, which both ‘Haunted’ America’s costumes and decorations. From Utah to Massachusetts, pop culture references ...

The singer hosted a Halloween bash with The Original Donut Shop in New York City, where she opened up to PEOPLE about her relationship with boyfriend Chase Stokes and being 30 Kelsea Barbie ...

Everyone didn’t stop going to the movies on Monday with Barbenheimer in full force: Warner Bros posted its best Monday at the domestic box office, with Barbie grossing $26.1M while Universal’s ...