From the representation of its namesake river to the subtle smile that now graces millions of packages, Amazon's logo journey reflects its transformation from a plucky online bookstore to a global ...

The big question is what does this mean for your packages. On Auiki Street, you can’t miss the massive Amazon smile logo on the new building. It’s a sign change is coming to Hawaii.

The back has one hint about the new colourful nature of that screen, though – the Amazon 'smile logo' is now subtly iridescent, a nice colourful effect. Of course, it only takes a glance at the ...

Amazon's Big Smile Sale is the online retail giant's second-biggest Aussie exclusive event, and the final days are upon us, with the sale finishing at 11:59pm AEDT on Sunday, March 23. For those ...

A few semitrucks, including at least one emblazoned with Amazon's smile logo, as well as some more parked cars, could be seen in the loading dock area behind the fulfillment center. The front of ...