On Monday, the league filed two trademark applications for “NBA Inside Stuff,” the name of the long-running NBA highlight show that has aired on three different networks during its history — most ...

The NBA is ready to give the people what they want amid its impending return to NBC next season. Jessica Golden and Alex Sherman of CNBC reported on Wednesday ...

On Monday, the league filed two trademark applications for "NBA Inside Stuff," the name of the long ... most notably from 1990 to 2006 on NBC and ABC. The show was briefly resurrected from 2013 ...

Originally airing from 1990 to 2006 on NBC and later on ABC, "NBA Inside Stuff" was known for blending player stories with game highlights, bringing fans closer to the league’s biggest names.

When NBC lost the rights to the NBA in 2002, “NBA Inside Stuff” went over to the new rights holder ABC, who went on to air the show until 2006. NBATV then resurrected “NBA Inside Stuff ...

The highlight show NBA Inside Stuff became must-see TV for a generation of fans, and that iconic show might be primed for a comeback. CNBC’s Alex Sherman reported Wednesday that the NBA has ...