Mastercard has launched a new regional campaign that leans into quiet storytelling and emotional resonance, moving away from ...

The Coldplay kiss cam was meant to capture a moment of innocent fun but at the British band’s recent Boston stop, it turned ...

Singtel is marking Singapore’s 60th year of independence with a film titled "Majulah Singapura", named after the national ...

Global health club chain Virgin Active has appointed Omnicom Media Group’s PHD as its media agency for Singapore and Thailand ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Real estate agency PropNex is stepping beyond property and into fashion with a fresh merch drop designed exclusively for its ...

Club Med has appointed NP Digital as its media agency partner for the East, South Asia, and Pacific (ESAP) region, ...

Pizza Hut Singapore is doubling down on pop culture to win over Gen Z and millennial fans, partnering with Marvel Studios’ ...

Samsung Electronics has appointed BTS star Kim Namjun, better known as RM, as the global ambassador for its Samsung Art TVs.

Moomoo Singapore has appointed TriOn & Co (TriOn) as its PR agency of record for Singapore, expanding the agency’s financial ...

Marketing Interactive is Asia's leading source of advertising, marketing & media news. News coverage includes Singapore, Malaysia and Hong Kong, reaching out to all marketing & advertising related ...

Singapore-based financial company Chocolate Finance has closed a US$15 million Series A+ funding round and is looking to ...