Staying ahead of customer expectations requires more than traditional tools-retailers need smart solutions to transform customer experience. Artificial intelligence (AI) is revolutionizing the ...

DoubleVerify, a provider of digital media measurement, data, and analytics solutions, has launched pre-bid video exclusion lists for TikTok, allowing advertisers to proactively avoid content they deem ...

The AI revolution means that marketers must learn to use AI to create efficiencies and advances in their marketing programs and learn a new way to interact with their customers. This is a highly risky ...

Acclaro can now integrate with Unbabel's Widn.Ai and leverage its AI driven quality intelligence tools and linguistic research for greater accuracy and cultural precision. The integration of Acclaro's ...

ZoomInfo Copilot updates include automatic account tracking and AI-powered insights for later-stage sales engagements.

Marketers who have adopted genAI use it for creative development. Plus: marketers see creative evaluation process as flawed.

Ordergroove, a provider of subscription solutions, has launched Ordergroove Experiments, which combines flexible promotions with A/B testing. With Ordergroove Experiments, companies can set up, test, ...

The only thing that has interrupted the non-stop AI talk has been tariffs and global trade war discussions. But can this do more than disrupt all the AI talk? Industry heavyweights Nicole France, ...

The research firm recommends that organizations start planning for this future now by co-creating, integrating, and building trust in genAI. Integrating voice technology, conversational AI, and CRM ...

New AI capabilities in Progress Sitefinity 15.3 accelerate content creation, streamline digital asset management, and enhance customer engagement.

The Apriss Retail solutions also integrate with other e-commerce solutions, like Optoro and Narvar.

Responsive, a provider of strategic response management (SRM) software, has introduced TRACE Score, a scoring system that evaluates Responsive artificial intelligence-generated responses according to ...