Explore how real-world brands are using AI to understand their audiences, anticipate churn and personalize at scale.

AI search threatens content-driven traffic. World History Encyclopedia saw a 25% traffic drop after appearing in Google’s AI ...

From rising ad prices to delayed campaigns, inflation isn’t just a consumer issue. Here’s what marketers need to know now.

The scale of digital assets needs an assist. With GenAI, DAM professionals can make the most of their digital assets.

Experts from Adobe, Cox, Wrench Group and more share insights on AI, data, personalization and the evolving customer experience.

Customer service is in AI’s sights. Sales and support roles are among the most impacted, with AI agents proving to be more ...

Tredence, a leading data science and AI solutions provider, today announced the launch of Tredence Customer 360, a ...

As artificial intelligence agents gain traction across enterprise workflows, leading innovators at Bynder, a global leader in digital asset management, are urging a more balanced mindset: AI isn’t ...

Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered by AI, today announced the appointment of Rafael (“Rafa”) Flores as its new Chief Product Officer ...

42% report shifting suppliers or sourcing regions in response to tariff changes and 45% of businesses are reducing operational expenses to offset tariff costs 87% remain optimistic about maintaining ...

This award-winning technology propels the customer journey, seamlessly integrating AI + human expertise to deliver quantifiable business transformation results IRVINE, Calif.--(BUSINESS WIRE)--Alorica ...

AI as a sanity-checking ally. AI is being used to monitor agent stress, cognitive load, and burnout risk—acting as a real-time support system, not just a compliance watchdog. Reducing burnout, ...