The convergence of on-site retail and shopping across the web got a little more converged on Tuesday with the news that Kevel ...

MMM is being promoted as an easy-to-use solution for signal loss. But that couldn’t be further from the truth, says INCRMNTAL ...

Netflix’s programmatic platform is a tough sell in Europe. Plus, awkward euphemisms makes marketing for sports gambling a ...

Sens. Marsha Blackburn (R-Tenn) and Richard Blumenthal (D-Conn) sent co-written letters to Amazon, Google, Integral Ad ...

Bloomberg is pitching brands on reach and contextual relevance with its latest contextual ad product, AdService, which ...

“We shared that when we feel advertising is big enough, we’ll break it out,” responded CEO David Baszucki. Roblox has ...

Pinterest reported $1.2 billion in Q4 revenue, an 18% year over year increase – and its first-ever billion-dollar quarter.

The New York Times and News Corp are two prime case studies in how news publishers are evolving to be less reliant on ad ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Canada-based demand-side platform StackAdapt secures $235 million in equity funding led by Teachers’ Venture Growth.

AdExchanger reached out to a number of major DSPs to gauge the current state of adoption of the IAB Tech Lab's new video ad ...

Media agency Elevate is using AI to find what makes fans tick, with a solution for targeting specific sports and ...