Sustainable Brands is the premier global community of brand innovators who are shaping the future of commerce worldwide.

Plastic neutrality is achieved when an individual or organization’s plastic footprint is measured and balanced by the removal and recovery of plastic waste from nature, and complemented by reductions ...

Investment in clean energy is finally picking up. According to BloombergNEF, last year saw record levels of money being channelled into renewable power projects. Roughly half a trillion dollars was ...

A Dutch advertising watchdog has ruled that a recent ad telling the airline’s customers they could fly carbon-emission free is misleading.

Big Plastic (and Big Oil) have a five-decade lead and massive economies of scale that will take a little longer to match in terms of costs and simplicity. Bu ...

Stories by or about Jennifer Elks, Managing Editor ...

A recent survey of over 1,000 US adults revealed striking evidence that two-thirds (66%) are willing to pay more for sustainable products, despite a growing gap in consumer trust of corporations.

Leading the world in beauty and pioneering the world of beauty tech. Leading the world in beauty and pioneering the world of beauty tech; we are 86K employees across 150 countries on five continents.

Edinburgh’s recent ban on ads for fossil fuels and other high-carbon products exemplifies a desire to shift those ad spaces toward cleaner, more viable alternatives and ads that promote low-carbon ...

Noticing that litter is a problem is the first step in taking action to create a cleaner, more sustainable planet. The next step is taking action. Partner with community members and local ...

Geoff is a freelance journalist and copywriter focused on making the world a better place through compelling copy. He covers everything from apparel to travel while helping brands worldwide craft ...

Returnable, reusable packaging can offer significant environmental benefits, and — once scaled up through the right approaches — can compete with the economics of single-use packaging for certain ...