“With these deeper insights, sales teams can now personalize their engagement strategies, tailor loyalty programs and plan more targeted promotions and campaigns to increase relevance with retailers, ...

Learn about the company's transition plan and how it plans to build on Hattersley's legacy contributions.

As part of this, Kenvue looks to deepen its customer collaboration through algorithmic selling that uses advanced forecasting and intelligent automation to bolster inventory management and reduce ...

Manufacturers are producing unprecedented amounts of data, yet turning it into actionable insights remains a challenge. This guide outlines how analytics can enhance efficiency and decision-making ...

As manufacturers of essential products, operating with a strong sense of purpose has long been a core component of the consumer goods industry. Being successful in CPG means taking seriously the fact ...

Discover how brands are enhancing in-store execution, embracing emerging trends like AI image recognition, and leveraging data to drive sales. How Southern Glazer’s Is Elevating Proof for ‘Hands-Free ...

An Unprecedented Year for Consumer Goods, To Put it Mildly ... It’s not hard to spot the trends in the 2021 Top 100 Consumer Goods Companies list. Incorporating information from the financial results ...

The Molson board, with the help of an external firm, will be launching a search for its new president and CEO, considering both internal and external candidates. Hattersley’s replacement will be ...

The drive for innovation has become more crucial than ever in the consumer goods industry. Faced with continued market challenges, staying competitive means anticipating and adapting with a vision for ...

Discover how brands are enhancing in-store execution, embracing emerging trends like AI image recognition, and leveraging data to drive sales. PepsiCo CCOs Cara Keating and Bryan Santee share how the ...

Out of these efforts, Kellanova has developed a new, more dynamic and precise approach of connecting to fluid consumers. It includes using more targeted audience modeling that is grounded in real-time ...

Prada Group, which owns such brands as Prada, Miu Miu, Church’s, Car Shoe, and Marchesi, is optimizing its supply chain planning within its leather goods division.