The shift from physical to digital events is an unavoidable necessity in the current climate. Even pre-COVID there was a significant movement towards hybrid events, but the pandemic put a rocket up ...

The LA Screenings Independents 2025, held for the first time this year at the Roosevelt Hotel in the heart of Hollywood, just meters from the Chinese Theatre, are already attracting exhibitors and ...

For too long, digital privacy has been treated as a box to check. This represents an increasingly risky proposition. Instead of treating privacy as an obstacle to overcome, companies should ...

A few nights back, I curled up with a whiskey for the annual ritual of cleaning up the pics on my phone. Purging old lists, dry cleaning tickets, receipts and the like. Organizing the stuff worth ...

Buyers are exhausted. Cold calls, impersonal LinkedIn pitches, and automated email blasts are relentless. Plus, the numbers show they’re no longer effective. The average B2B cold email response rate ...

At Advertising Week Europe 2025, the question wasn’t whether influencer marketing works—it was whether it’s gotten too powerful. And if you were in the packed audience at this headline session, you ...

In an era where algorithms anticipate our next move, waiting around for customers to ‘discover’ your brand is an invitation to be overlooked. That’s because AI is reshaping the customer journey and ...

As consumer viewing habits shift, so too must advertisers’ strategies. Today’s audiences are increasingly drawn to streaming TV due to its flexibility and expansive content offerings. A growing number ...

Retail Media Networks (RMNs) are reshaping the way businesses approach digital advertising. Historically, advertisers have relied on third-party cookies and cross-platform tracking to reach consumers.

Brands have a responsibility to be sustainable. End of. We know they have challenges around renewable material sourcing, eco-friendly production costs, hitting margins to keep retailers happy, ...

We can’t navigate a bold new future alone. Hear from industry experts on how they’re approaching the ever-evolving marketing landscape, and why a focus on customer centricity and relationships ...

Industry leaders talk about the international ambitions for Ad Net Zero, and how we can make every ad a green ad by 2030 to help the world in its efforts tackle the climate crisis.