You are writing a business plan, not a white paper or peer-reviewed journal article. Whereas you want to generate interest in, and support for, your work, the readers of this business plan are ...

Only include what’s necessary for clarity or backing up your claims. 4. Get a second opinion: a second pair of eyes can help catch any mistakes or errors that you might miss. Ask a trusted business ...

The executive summary, or statement of purpose, succinctly encapsulates your reason for writing the business plan. It tells the reader what you want and why, right up front. Are you looking for a ...

All writing you do in a business context should be focused on audience needs and expectations. The rhetorical strategies you have learned in first-year composition or its equivalent will be very ...

So the executive summary, or statement of purpose, should succinctly encapsulate your reason for writing the business plan. It needs to tell the reader what you want and why, right up front.

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Writing ... t be able to sum up their vision ...