Burger King Menu adds new Whopper demanded by customers
The Whopper carries a heavy load for Burger King. While McDonald's has nearly 20 $1 billion menu items, Burger King only has its signature sandwich. That has not stopped the chain from leveraging its ...
Business Insider5 年
Burger King's CMO explains why the chain's uniforms look like its most famous menu item
The idea to center the brand's new look around the Whopper came from a logo redesign for the sandwich. The Whopper stripes first appeared in the "E" in "Whopper," but Machado soon realized that ...
Think McDonald's Big Mac has a lot of calories? A competitor's sandwich has twice the calories
McDonald's other burgers include: Quarter Pounder with cheese: 520 calories Double Quarter Pounder with Cheese: 740 calories ...