The biggest story from the opening minutes of Super Bowl LIX between the Chiefs and Eagles? Fox's new scorebug design. For the biggest game of the year, Fox rolled out a brand new look to display ...

FOX unveiled a stripped down scorebug on Super Bowl Sunday. It was see-through and simple with the team abbreviations in large block letters with team colors backing them. Sleek and simple can be ...

Fans were deeply divided about Fox’s new scorebug introduced for Super Bowl LIX (Screenshot via The Athletic’s Super Bowl live blog) You might have thought otherwise after watching the pregame ...

The Super Bowl is often used by networks to debut their new scorebug, the box at the bottom of broadcasts displaying the score and other information, for the next year. Fox Sports did so for the ...

Super Bowl specials are coming to Roblox’s SpongeBob and Ninja Turtles games The Super Bowl is coming to Roblox as part of a push by the NFL to attract new fans, featuring football content in ...

Kansas City Chiefs head coach Andy Reid reacts to Super Bowl LIX loss vs. Philadelphia Eagles. Kansas City Chiefs quarterback Patrick Mahomes addresses the media after a loss to the Philadelphia ...

Christopher Walken makes fun of people making fun of Christopher Walken, with a cameo performance by the Super Bowl halftime star Usher. As always, he walks the walk. Mountain Dew Aubrey Plaza ...

Pro Football Hall of Fame journalist Andrea Kremer examines the resurgence of the running game with Super Bowl winning General Manager Les Snead and Pro Football Hall of Fame running back Terrell ...

Super Bowl ads, marketing Alixandra Barasch, professor of marketing at the Leeds School of Business, focuses on consumer behavior and well-being with a focus on consumer psychology. She can discuss ...

Outside of Allegiant Stadium around 200 Las Vegas businesses selected to bring services to the multitude of activities associated with Super Bowl LVIII got a chance to take a picture with the ...