Smokey Bear tells us “only you can prevent wildfires.” That has been Smokey’s simple message since 1944, but nevertheless he has been long associated with the policy of immediately ...

Smokey Bear made his first appearance on a wildfire prevention poster in 1944. Eighty years later, Smokey stands as one of the most recognizable fictional characters in the U.S. “He's an icon.

Comic book publisher Dren Productions has secured a license, in partnership with the US Forest Service, to produce all-ages comic books featuring Smokey Bear, which is apparently an American icon ...