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The guys who star in new Old Spice ads are having a crazy hair day, but for them, it's turning out to be crazy good. Watch the ads in the video above. Old Spice claims its hair "gets results," but ...
Old Spice first demonstrated its brilliance when it started using Bruce Campbell in its commercials. As soon as those ads started to air in 2007, it was painfully obvious that Old Spice had some ...
BrandFlakesforBreakfast might have put it best: “…If you live in a cave, you need to be aware of the fact that Old Spice owned the internet yesterday.”. Indeed.How the brand did that owning is ...
Dive Brief: Old Spice is promoting new fragrance products with a series of ads that attempt to instill confidence in young men who have been crestfallen by the economic and emotional turmoil of the ...
Old Spice Red Zone sales drop 7%, despite hot ads. It may be a highly viral ad campaign, but if you're looking at the bottom line, the Old Spice ads aren't necessarily successful.
And, perhaps, persuasive. Total sales for Old Spice body wash at supermarkets, drugstores and mass market retailers excluding Wal-Mart were up 7.9% in the 52-week period ending June 13, according ...
Old Spice howled. “We’ll talk about you!” But the deadpan absurdity of the ads gave them cover enough not to offend the people they were hoping to take advantage of.
1. The Old Spice ads were so successful in raising brand awareness that no dude wanted to have a bottle of the stuff in his shower. The funny ads actually gave the product embarrassing or negative ...
Viral Old Spice Man Ads Could Be Model for Internet Video. By Niraj Chokshi. July 13, 2010. Share. Save. Look at your marketing campaign, now back at Old Spice's. Sadly, your campaign isn't Old ...
Actor Bruce Campbell, also a former WMU student, appeared in earlier commercials for Old Spice. ... Actor Bruce Campbell, a former Bronco, also did Old Spice ads. Updated: Sep. 20, 2012, 5:10 p.m.
Two television spots for Old Spice’s hair care will debut after the Super Bowl on Sunday. P&G, one of the world’s largest advertisers, has not disclosed if it will advertise during the game.
It may be a highly viral ad campaign, but if you’re looking at the bottom line, the Old Spice ads aren’t necessarily successful. Advertising news service WARC reports sales of Old Spice’s ...