Small businesses say good-ol' word-of-mouth remains the most effective marketing strategy, according to a recent report from Infusionsoft. Some 62% of small businesses surveyed cite ...

Shopify shares actionable small business tips from expert entrepreneurs, including how to find success in your marketing, ...

Expert advice to help small-business owners engage new customers, boost profits, and retain the best talent — all while squeezing the most from their marketing budgets. Small-business owners ...

As a small business owner, it can be difficult to determine where to focus your marketing to achieve the best results. The solution is creating a strategy that allows your business to focus on ...

Here are my takeaways following HubSpots recent walkthrough of their simple marketing funnel strategy to drive sales.

In today’s challenging economic environment, businesses of all sizes are under increasing pressure to find cost-effective ...

A consistent brand helps your plumbing business stand out. Use the same logo, colors and tone on your website, social media and materials to build trust. Add digital strategies like Google Business ...

Former Google Executive Suzy Crawford Applies Major Brand Marketing Tactics to Help Small and Medium-Sized Businesses Grow ...

Runestar has developed a cost-sharing model tailored for small businesses. This initiative allows multiple businesses to ...