Nevertheless, these days, the concept of marketing mix has greatly evolved to include some other ‘Ps’ as well like people, positioning, packaging and politics. An important component of ...

To do this a business must find out what their customers’ needs are. The marketing mix - OCR Together the different elements of the marketing mix can be used to create the image that a business ...

To do this, they need to find ways of keeping people interested in the product for longer, thereby increasing the number of sales. Ways of extending the life cycle of a product There are a number ...

Social media marketing can be highly effective in attracting audiences to your brand. However, to build and retain a loyal following, your social media posts must feature the right content mix. People ...