LEGO 10354 The Shire reenacts the magic of Middle-earth with this iconic building set for adults, celebrating Bilbo Baggins' 111th birthday.

Jonathan Pow Lego is holding its first World Play Day today, in honour of its 90th birthday. It will mark the occasion via an eclectic series of global events – including a Lego maze in York, shown ...

Return to Middle-earth with LEGO as they debut their new The Lord of the Rings set as they take fans to The Shire ...

A new LEGO The Lord of the Rings set is here, LEGO The Shire. This adorable set tells the story of Bilbo Baggins' ...

The LEGO ‘Lord of the Rings’ Shire Set retails for $269.99 and will be available online and in stores on April 5. Fans who ...

The Shire set which includes Bilbo Baggins’ Hobbit home and pieces to recreate his eleventy-first birthday celebrations, ...

It's time for an unexpected party. The Lord of the Rings Shire Lego set is set to release in less than two weeks and there is ...

Smyths is hosting a birthday party this weekend, 12 months after launching their Chesterfield store – with toy giveaways and ...

The LEGO Group has created its own Lord of the Rings trilogy with its new set.