and our evaluations are mostly based on bright colors and high sugar content—but hey, that’s what being a kid is all about. Here are 13 cereals we loved as kids and 13 we hated.

A new study in the American Journal of Preventive Medicine shows that advertising drives sales of high-sugar cereals market to children.

One of the top sources of added sugar in children's diets is in their breakfast cereal. A new study shows that advertising ...

One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives sales of high-sugar... Families buy more sugary cereal if advertising ...

A new study shows that advertising drives sales of high-sugar cereals when it's aimed directly at kids under 12 — but not when it targets adults. "Cereal companies do have healthy products ...

A new study shows that advertising aimed directly at kids is driving sales of high-sugar cereals, and it's having a negative impact on children's diets. NPR's Maria Godoy has more. MARIA GODOY ...

High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds.

High-sugar cereal brands target their TV ads at kids under age 12. A new study finds that this advertising leads to greater household purchases of unhealthy cereals. It is the first study to ...