The usually grinning founder-turned-mascot has taken on a scowl to ensure the Yum Brands chain gets serious about winning ...

The Colonel logo has a sterner expression, "indicating KFC is serious about winning back the hearts (and stomachs) of its ...

The "Kentucky Fried Comeback" aims to reassert KFC's position in the highly competitive fast food chicken market.

KFC targets extraterrestrials with huge logo By Reuters August 9, 20072:10 PM PDTUpdated January 19, 2007 ...

Forget brand collabs, the big trend in branding in 2024 was offshoots. And they don't necessarily have to look anything like the core brand, as KFC has just demonstrated with the unveiling of Saucy.

BEIJING (AP) -- KFC launched a campaign Monday to rebuild its battered brand in China, promising tighter quality control after a scandal over misuse of drugs by its poultry suppliers. The company ...