First developed by psychologist Edwin A. Locke in 1968—then refined by Locke and Gary Latham in the 1990s—goal setting theory posits that specific and challenging goals lead to better ...

You don’t like paying for parking because parking is, by definition, a means. When setting goals, try to define the goal in terms of benefits rather than costs. It’s better to set your goal as ...

The April theory is something that's been circulating ... If dreary January weather put a damper on your goal of, say, going for a run in the mornings, April's longer, warmer days might offer ...