As the goal posts continue to move in the digital marketing environment ... While this structure worked in a nondigital world, the modern customer path isn't linear, and metrics have to converge to ...

Yet most still aren't applying AI to their marketing strategies. Today's consumers expect a lot from digital experiences ... The marketing world is changing. Consumers are complex, and so is ...

It's 2017, and the digital marketing world is chaotic. Google powers 3.5 billion searches per day. Vine is dead, and Snapchat is SNAP. We live in a multidevice world where more and more Web searches ...

Joydeep Dutta, an entrepreneur and digital marketing expert, shares his insights and tips for aspiring professionals. In the world of digital marketing, practical skills often carry more weight ...