Look at your name, logo, colors, values, vision and personality as assets meant to complement each other and not in isolation. - Roshni Wijayasinha, Prosh Marketing. 11. Make It Timeless.

2. Don’t Let Critics Change Your Mind. No matter what name or logo you choose, someone will think it’s terrible. Don’t let that stop you from moving forward.

Unlike Honda's bulky, boxy logo, the Lexus symbol consists of curvy thin lines that form an almost cursive L shape surrounded by an oval.Two different third-party ad agencies were responsible for ...

Note: Though Washington D.C.'s NFL team's name has long been controversial, a Blackfeet man from Montana originally designed its logo. Developed in 1971, the team's logo is based upon a composite ...

Washington’s NFL team unveiled its new name, logo and look Wednesday, a new chapter for a franchise seeking to commemorate its rich history while also embracing its future. Here’s what you ...