and choose the most effective social media ads—and AI is making it possible. AI and machine-learning can achieve two goals: help marketers make better ads, faster; and make those ads more engaging ...

Fashion retailer H&M is to use artificial intelligence (AI) to create digital "twins" of 30 models. It says it will use the ...

Scammers could well be among those finding creative — and concerning — uses for ChatGPT's new image generator. Why it matters ...

Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.

Social media has evolved from being an optional add-on to a fundamental component of modern marketing. The recent ...

Ritz, Poppi, Sour Patch, Dunkin' and more companies are celebrating April Fools' Day, but one is more serious than the others ...

We take stock of brands who jumped on the trend, using AI-generated Ghibli-style visuals for ads, social media posts, and ...

Bench Media and Circul8 have delivered a campaign for Nudie juice that sees “Sophie Monk surprising viewers with her totally ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago ...

Traditionally, they would be placed in print magazines or on traditional TV spots, but nowadays, latest betting options often ...

It says it will use the AI doppelgangers in some social media posts and marketing in the ... to explore how to showcase our fashion in new creative ways – and embrace the benefits of new ...