Marketers are still looking for solutions that allow them to create, test, and choose the most effective social media ads—and AI is making it possible. AI and machine-learning can achieve two goals: ...

Are you a Meta-first advertiser who is eyeing Google Ads? Learn when, why, and how to diversify your PPC strategy for maximum ...

Create focused and well-written campaigns that cut through the static, of course. Follow along and we'll cover how to write killer social media campaigns from start to finish. You'll learn... Big ...

Consumers’ response to cleaning versus feel-good activities was measured by Emotiv for creative spanning TV, influencers and social media.

Advt Shaun Dix, Ipsos’ Global Leader of Creative Excellence, emphasized the solution's value for advertisers facing budget and time constraints, particularly in the realm of social media ...

When To Invest In A Long-Term Influencer Partnership. If your goal is to create a brand ambassador or establish an authentic ...

SeenThis recently announced a partnership with Exverus Media to power their new Social Reach product with its streaming ...

He is among a rising number of observers who have become alarmed by the addictive “attention-fracking” tactics that social-media companies ... makes from the ads we see. If that model became ...

the world's first solution combining hyperlocal social media management with creative automation. The tool enables marketing teams to swiftly generate and distribute numerous localized social ...