Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 1 hour 57 min ago By Erika Wheless - 2 hours 23 min ago By Tim Nudd - 5 hours 33 min ago By Erika Wheless - 6 ...

Advertising isn’t dying. Let’s get that out of the way. The industry still commands billions of dollars in investment, wields ...

AI and machine-learning can achieve two goals: help marketers make better ads, faster; and make those ads more engaging through creative. The power of creative is underrated. But an assist from AI can ...

TikTok is preparing to sunset its creator marketplace in favor of a new, more expanded experience, the company has informed businesses and creators via ...

Are you a Meta-first advertiser who is eyeing Google Ads? Learn when, why, and how to diversify your PPC strategy for maximum ...

Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional ...

THE ICONIC has got Australia looking once again, by inviting customers to star as models in its latest iteration of its 'Got ...

We have reached the halfway mark of the holy month of Ramadan and preparations for Aidilfitri celebrations are well underway.

Adobe has partnered with AWS and Amazon Ads to enhance marketing and creative impact. Takeaway Points Adobe has partnered ...

Eskimi launched its operations in Ghana since 2017 and according to Uketui, futuristic and relatable creatives and other modernized services will help country advertisers prepare for the paradigm ...

THE ICONIC invited customers to star as models in the latest iteration of 'Got You Looking' brand campaign, via Dentsu ...