With ‘Real Magic’, Coca-Cola is taking a fresh look at flavours, collaborations, distribution, and festive consumption, seeking inspiration from pop culture and its own storied past. It has been less ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

Coca-Cola is bringing back its anticipated "Share a Coke" campaign, tailored for today’s new generation of consumers and ...

Cola's latest campaign can't help but bring to mind the phrase, 'if you've got it, flaunt it'. The brand's ingenious new ...

“The iconic Share a Coke is back and supercharged at a global level, celebrating the pure magic that happens when people connect,” Islam ElDessouky, Global VP, Creative at Coca ...

AI has been put to good use in this new global campaign for Coca-Cola from WPP Open X and VML New York, which celebrates the ...

Nothing beats seeing your name on a can of Coke says new campaign. Clearly hasn't heard about the bagged variety.