Cadbury Dairy Milk Silk has for over a decade positioned itself as a premium chocolate and has become the second biggest chocolates brand in India. Positioned as an indulgent treat to be enjoyed with ...
Once a novelty, just four years after its launch chocolate brand Cadbury Dairy Milk Silk (CDM Silk) became nothing more than ordinary. Chocolate being an impulse-driven category, the brand was being ...
A brand new Cadbury chocolate bar ... responsible for a range of popular chocolates including Freddos, Boost, Crunchie, Creme Eggs and the classic Dairy Milk. Now it has teamed up with Lotus ...
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