You are writing a business plan, not a white paper or peer-reviewed journal article. Whereas you want to generate interest in, and support for, your work, the readers of this business plan are ...

The primary value of your business plan is to create a written resource that evaluates all aspects of your new business including a description and analysis of your business’s prospects, its economic ...

It should also be no more than 1,000 words. How long does it take to write a business plan? Writing a business plan doesn’t need to be a difficult process. However, if you want it done properly, it ...

Do you hate thinking about writing a 20- or 30-page business plan? I don’t blame you. Writing a formal business plan can consume days, or even weeks. One entrepreneur I met said that she’d ...

The primary value of your business plan is to create a written resource that evaluates most aspects of your new business including a description of your target customers and markets, profitability, ...

All writing you do in a business context should be focused on audience needs and expectations. The rhetorical strategies you have learned in first-year composition or its equivalent will be very ...

Had she defined her book’s purpose and aligned it with revenue streams from the beginning, it could have become the cornersto ...

Writing a vision statement for your business ... “A vision board serves as a one-page business plan that anyone in a company can reference quickly to remember the key concepts that drive the ...