Despite disruption in the tech space, with mobile-first design and social media becoming increasingly important for brands, ...

In a world that moves at the speed of social, even print ads need to be timely and topical to catch people’s attention. Back ...

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Circles.Life, a telco challenger brand in Singapore, has put PR, out-of-home and viral stunts at the heart of its brand marketing ... We use it to source case studies and best practice for the ...

Ryan Reynolds is facing backlash over his recent public gestures, with critics accusing him of using PR stunts to protect his 'Mr. Nice Guy' image. The actor has been dragged into a legal battle ...