Barbie is commemorating her 65th anniversary in style at Paris Fashion ... makeover with pieces that reflect The Frankie Shop's signature tailored, oversize aesthetic. The "One of a Kind ...

You Decide Mattel Inc. "We are kicking off Barbie's 65th birthday celebration and anniversary in March," Lisa McKnight, executive vice president and chief brand officer, tells PEOPLE exclusively.

Toy manufacturer Mattel announced that the NBA legend LeBron James will be the brand's first 'Kenbassador'. But the news ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

LeBron James is Kenough. The Los Angeles Lakers superstar was announced as the first male athlete to be a "Kenbassador" ...

Mattel launched a LeBron James Ken doll — and yes, he’s an inch taller than any other Ken sold before.

The Lebron James "Kenbassadors" doll was released by Mattel to coincide with Ken’s 65th anniversary. Barbie Signature LeBron James Kenbassadors Doll Collectible with Varsity Jacket Outfit and ...

NBA legend LeBron James has been unveiled as the first male athlete to be immortalised as a Ken doll by Mattel. Dubbed the ...

Mattel is introducing the brand’s first Kennbassador: LeBron James. James is an author, activist, philanthropist, and ...