Then Hasbro won the Disney Princess business away from Mattel, just as Elsa from the film Frozen dethroned Barbie as the most popular girl’s toy. The estimated revenue loss to Mattel from Elsa ...

And he said toy shoppers drove store traffic and spent more time in stores. During the third quarter, gross billings for Barbie toys ... those from its Disney “Princess” line and its ...

The doll included the princess's outfit ... Tim Allen Says 'Brilliant' Toy Story 5 Isn't a Cash-Grab: 'I Don’t Really Believe It’s About the Money' Barbie has done it all, but this classic ...

The book divulges into the dark side of the toy company behind Barbie, Hot Wheels and more ... 💔💔💔🗝️.’” Princess Eugenie, a longtime friend of the late actress, also penned ...