According to Hooks, the LeBron James family foundation and Barbie dolls manufacturer Mattel have partnered up to release an LBJ toy model in the Barbie doll series. The Lakers star is the first ever ...

The partnership between the global toy giant and the popular ... movies, video games, and other merchandise. In 2023, a Barbie movie starring Margot Robbie was released.

A SAVVY woman has revealed that she got her hands on a mystery box of toys for just £73. Inside the returns box, Becky ...

In this week's sports business cheat sheet from The Athletic, we dig into the Masters, LeBron James' new Barbie crossover and more.

Considering Barbie's blockbuster $1.4 billion box office smash last year and the record-setting $300K Stefanie Canturi Barbie from 2010, this collab might just be one for the history books.

The toy company is celebrating the 60th anniversary of its first spacesuit-clad fashion doll with a new reproduction of Barbie Miss Astronaut. Originally sold in 1965 as an outfit accessory alone ...

Mattel, the toymaking giant behind 2023’s blockbuster “Barbie” movie, is laying off 120 workers from its headquarters in El Segundo, California. The Uno owner announced its layoff in a ...

The No. 2 toy company in the US ... operations and leaning into licensing its hot properties, including Barbie, Hot Wheels and Uno, collecting royalties on them. The success of its blockbuster ...