The most famous and wealthiest by a long way are the 600-strong Bacardi clan a family as notorious for its feuding as for its rum. And they are marking the occasion in bellicose style, says Louisa ...

According to Bacardi’s 2022 Cocktail Trends Report ... While the global rum market is experiencing a period of slow growth, the premium rum category is growing at a CAGR of more than 24%.

“Rum is still waiting for that premium player to really invigorate ... “I think that’s a little passé.” Bacardi isn’t as fearful of linking rums to pop culture. To solidify the brand ...

The bride’s mother, Hilda Maria Bacardi, is from the fifth generation of the rum spirits family Erica Vazquez-Bacardi, the daughter of rum heiress Hilda Maria Bacardi, married her fiancé Joey ...

The daughter of rum heiress Hilda Maria Bacardi married Joey Depriest-Capparelli on March 4 in an epic wedding at the Four Seasons Resort at Walt Disney World Kate Hogan is Director of Digital ...

In this episode of Beyond the Bottom Line, Bert Miller sits down with Scott Northcutt, Senior Vice President of HR at Bacardi ...

Bacardi is meeting consumer demand for lighter, more premium drinks and evolving drinking occasions by building on the premium credentials of MARTINI, one of the most iconic brands in its ...

Robert Curley A visit to Puerto Rico wouldn't be complete without tasting one of its best-known beverages: rum. The spirit, derived from sugar cane, is one of Puerto Rico's top exports and the ...

Make your margarita your way with Applebee’s $6 Watermelon Mana Margarita featuring Dwayne “The Rock” Johnson’s ultra-premium Teremana ... of fun – and rum - in three tropical flavors ...

(Image by Bacardi) What do you make of the spate of rum launches in India over the last ... and we’re seeing that with our dark rums too. Our premium Bacardi Reserva range is already in India ...