ASUS India is betting big on digital-first strategies, consumer experience, and targeted communication to strengthen its position among Gen Z and Gen Alpha. With a structured budget allocation and a ...

System Business Group, ASUS India. "It took us six years to triple the market share. Our target is to become the number one brand in the coming two years. And to reach number one, our market share ...

They said nobody knows that ASUS sells laptops,” quipped Arnold Su, business head, consumer and gaming PC, Asus India, in an interview with Business Insider India. On the demand boost due to the ...

Speaking on the partnership, Arnold Su, vice-president of consumer and gaming PC, Asus India said, “Considering the rise in demand for ultra-fast deliveries particularly in urban areas where ...

A significant chunk of digital spending goes to e-tailers like Amazon and Flipkart, which drive 30% of ASUS’ business in India. OTT platforms and broader online visibility also get a share ...

To better meet the demand of modern consumers in India, ASUS is taking advantage of the immensely popular and growing quick commerce industry. It is teaming up with Zepto, which is a popular brand ...

Making a choice between Dell and Asus laptops can be a bit confusing as both of the brands offer high-performance gaming ...

The event featured hands-on training and live demonstrations, with plans to expand across India to support the gig economy. Arnold Su, VP of Consumer and Gaming PC at Asus India, emphasized the ...

Asus has launched the VivoBook Pro 14 OLED laptop in India. The laptop is priced starting at ₹59,990 and is available in two variants. Here’s my review of the VivoBook Pro 14 OLED that will ...

Asus has partnered with Zepto, a Bengaluru-based quick commerce firm, to offer rapid delivery of select accessories in India. Customers can now order items like keyboards and mice for swift delivery.

Asus, the Taiwanese technology brand, has announced a collaboration with quick commerce platform Zepto to provide rapid delivery of its accessories across major cities in India, including NCR ...